Redefining fitness

We helped the leader in corporate health/fitness make health tracking even easier with an intuitive Watch app.

We collaborated closely with the Pulse product team and Apple to design and build a Watch app that let users track their health habits simply and quickly. We made the app useful by ruthlessly cutting features that were not a great experience on the Watch. We prioritized and focused on features that were not just good on the Watch, but better there. In the end we created an award winning Watch app.

The best software is simple and efficient. When creating a Watch app for the Virgin Pulse platform we drastically reduced the feature set so that only the essential remained.

"Partnering with Rocket Insights enabled us to build and design a beautiful, seamless experience for the Watch that nicely complements our Virgin Pulse iPhone app and puts us in a great position to increase user engagement across a number of devices." - Trenholm Neinstein, Senior Product Manager