Habitat Cycle of Hope Microsite Shines Light on Event

Habitat for Humanity affiliate in the East Bay/Silicon Valley (EBSV) wanted to promote a cycling event to raise money for their causes. The nonprofit wanted to create a microsite they could use year after year for this annual event. Already partners with LyntonWeb, Habitat for Humanity EBSV wanted to replicate their main website to achieve the same aesthetic and overall messaging.

We reworked the templates drive registrations and donations for the event. To maintain the same branding as their main site while not losing the core messaging of their microsite, we created a sitemap and wireframes to highlight the core differences between the two. With these in place, our designer applied branding elements specific to the Cycle of Hope event to make a crisp, concise, and appealing design. We also populated the microsites content and helped them launch the new site with ample time to collect registrants and donations before the event.