Archive: SEO Specialist for Keyword Research

Budget 504$ per month
Posted: 5 years ago
Closed
Description
At Canva, we create tools that empower the world to design. Our mission is to make design simple for everyone. Inspired by a team of talented thinkers, an amazing culture and remarkable growth trajectory – we’re out to change the world, one design at a time.

Launched in August 2013, our platform combines a drag-and-drop design tool that is used by more than 10 million active users across 190 different countries who have created more than 850 million designs (that’s 20 designs created every second). And we’ve only achieved about 1% of what we’re capable of!

Canva is a truly global product, and our internationalisation team is responsible for making Canva accessible to all 3.3 billion Internet users across the globe. Canva is exploring entering Iran and we are looking for an SEO Specialist who will work on accelerating our growth curve and help us localise our product based on keyword research. This is a freelance (contractor) opportunity.


Working alongside with our SEO team, you will…
1) Strategize and implement local SEO strategies to increase Canva’s user acquisition specific to the target market. This involves working on organic traffic and local landing pages, etc.
2) Optimise the Canva platform and product for the local market through keyword research, gap analysis, and identification of areas for improvement.
3) Improve the design, implementation, and maintenance of Canva’s broad SEO strategy looking after all aspects: technical, content, outreach and authority building.
4) Liaise with Canva’s Growth and SEO teams for projects, initiatives, and cadences.
5) Involvement in other SEO and growth activities and projects as needed

Competencies for success:
1) You are a native Persian speaker from Iran. You also have strong command and working experience of the English language.
2) You have at least one year of SEO experience and background in growing organic search traffic.
3) You are persistent. You’ll spend a considerable part of your day experimenting. Although this is challenging, you’ll be the kind of person who will be raring to solve the problems ahead.
4) You have a strong drive for impact. Sometimes, you’ll need to do work you consider to be less thrilling for a period of time to find that light bulb moment. Oftentimes, what you find interesting might not be the most impactful things to do – we want you to know how to prioritize very carefully.


Why should you take this role?
You will take part in one of Canva’s exciting growth and marketing initiatives as an SEO Specialist. Your role will be crucial in Canva’s user acquisition growth Iran and you also get to spearhead and implement initial SEO strategies and aligning them with Canva’s goals and culture. This is also a freelance/contractual work set-up with Canva.
Skills:
keyword research,organic traffic,cadence platform,analysis,design,English,Persian,problem solving,search engine marketing (sem),search engine optimization (seo)
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