Improve marketing / SEO for small online shop

Budget 168$ per month
Posted: 5 years ago
Opened
Description
I have a small online shop selling digital products of sheet music and backing tracks. It is currently on Sellfy but I am moving it to Payhip due to Sellfy increasing charges (was previously on a legacy plan). I have a web address that points to it trumpetplayalong.com. I have a Facebook page with 1,000+ likes promoting these products. I have a Youtube channel with previews of the products but it could do better. I have had the shop for 5 years. I don't think it has reached its potential despite sales growing all the time. People like my products and come back and buy more but I need to attract more people in the first instance. The products have worldwide appeal. I don't understand why on youtube that bad quality videos come up when typing in "Trumpet play along" for example and not my videos. I want someone's help to help me take the right steps in terms of being set up on the internet, SEO etc. to ensure when the shop moves that I am not losing the progress made on Sellfy and that I can increase and maximise sales.

I do not have a large budget for this and am looking for solutions that don't involve using paid advertising. I just want the internet setup for my shop to be much better from the free platforms (facebook/youtube/google) so that people can find my products better from internet searches and so on. It could be that I'm using the wrong keywords etc. but this is why I'd like some assistance. If you can help take my shop to the next level, please explain your proposal.
Skills:
video,digital,facebook page,marketing,music,search engine optimization (seo),trumpet,web,youtube
Category
Source: peopleperhour.com

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