Archive: Digital marketing strategy and execution (SEA, SEO, PLA, Paid Social) - Luxury brand

Budget 84$ per month

Posted: 5 years ago

Closed

Description: Nicholas Kirkwood is a fashion luxury lady’s shoe brand.
We are relaunching our website evolving from a non-optimised catalogue website to a transactional platform using Shopify. With this new e-commerce website, we want to launch a digital marketing strategy focusing on 4 key aspects: SEA, SEO, PLA and Paid Social.

The freelancer will be in charge of proposing an agile strategy aiming at increasing qualified traffic to the website and focusing on conversion. The freelancer will also be in charge of executing said strategy acting as an extension of the team.

The ideal candidate has an extensive experience in performance marketing on SEO (on-site and off-site), SEA (paid search via Google Ad), PLA (via Google Shopping), Paid Social (Facebook and Instagram) and re-targeting.
Skills:
marketing strategy,digital marketing,e-commerce website,facebook,google advertisement (google ads),google adwords,google search,google shopping,instagram,search engine marketing (sem),search engine optimization (seo),Shopify