Archive: Brief of my website https://www.leboat.co.uk/

Budget By arrangement
Posted: 5 years ago
Closed
Description
I would be interested in long term management of this website in terms of google adwords ppc.

I will pay an hour or two rate to have this produced and then move forward from there ideally by Saturday 25th.
What we’d like to see is a top level strategy for launching and managing a PPC campaign.

Top level strategy for promoting Le Boat, www.leboat.co.uk. I’d like to see a strategy, for paid search.

On top of this, it would be good to see a rough breakdown of what the Google ads account would look like;

• Campaign structure
• Keyword selection
• Ad copy examples
• AdExtensions
What would you use and why?
• Remarketing strategy
• Conversion goals
What would you consider a conversion and why?
• Key Google Analytics indicators for review
What would you use to measure performance in Analytics?
• Key Google Ads indicators for review
What would you use to measure performance in AdWords?
Skills:
google analytics,campaign,google advertisement (google ads),google adwords,pay per click (ppc),web
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