Email Marketing Manager
Budget
1000$
per month
Posted: 4 year ago
Opened
- Description
- Liberty Scales Inc is looking for an Email Marketing Manager
As the Email Marketing Manager, you are responsible for leading the success of the email marketing program. Autonomously executing on all aspects of our ongoing email marketing efforts, including strategy, implementation, optimization, testing, analytics reporting and analysis, promotional calendar coordination, as well as proofing.
You will be focused on both the strategic and tactical implementation and optimization of email marketing efforts, testing (A/B testing, segmentation testing) and analytics (identifying key levers to produce greater ROI). Building out email drip campaigns, staying on top of deliverability, and communicating the success of the program to the wider team. We are looking for a detail oriented, results-driven, enthusiastic individual looking to drive substantial business success through email marketing.
Essential Functions:
• Develop new campaigns aimed at driving business goals.
• Proactively develop new strategic email marketing initiatives.
• Create regular reporting and present to the wider team.
• Developing and deploying daily email marketing activities such as setup, proofing, deployment, A/B testing, and reporting.
• Develop list segmentation based on lifecycle, product interest, and campaign.
• Utilizing marketing automation software (currently Campaign Monitor) to create and execute all email marketing projects for daily sends, drip campaigns, lead scoring and automation
• Measure, analyze and report on the impact of marketing campaigns and the results of their A/B tests, to determine their effectiveness as a whole, as well as identifying the key levers that should be improved. Monitor and report back on key email metrics
• Proactively coordination and management of promotional calendars and work side by side with other team members to ensure key campaign deadlines are met.
• Review and quality assure all outgoing communication. Check emails to ensure marketing messaging is conveyed and delivered clearly to recipients, ensuring messages are sent in proper format on both mobile and desktop and receiving optimal deliverability, proofreading email copy for grammar, spelling, and formatting, as well as ensuring proper link tracking is in place before the email is deployed.
• Deploying essential marketing operations tasks, including: list hygiene, troubleshooting, program/campaign maintenance, etc.
Core Competencies:
• Functional/Technical skills: Strong functional and technical knowledge and skills within email marketing. Including but not limited to:
• Copy-writing and design
• Segmentation logic best practices
• HTML knowledge * Has a proven record of reviewing and proofing emails for 100% error free messages
• Meets and exceeds goals successfully, constantly & consistently a top performer and pushes themselves
• Actively aware of fundamental email marketing KPIs and how to influence them
• Learns quickly when facing new problems, open to change, improves, enjoys challenges and finding solutions
Requirements:
• 3+ years of email marketing experience, owning and operating an email marketing program.
• Enjoys working independently and autonomously
• Proven track record of success via email marketing practices that have been put into place.
• Experience with segmentation and automation.
• English is proficient and conversational
• Understands the needs of B2B email program
• Has worked with email marketing programs / drip marketing
• Can speak to email marketing specific best practices.
• Experience in both strategic and tactical email marketing
• Proven ability to organize yourself, manage your time and be a self-starter
• Experience with email creation, design and editing
About Us:
We are Liberty Scales Inc our mission is to expand the potential of our customers. We accomplish this by providing the most accurate precision devices available, providing world-class tech support, and by creating a global team that provides proficiency, and masterful engineering. At Liberty scales we deliver maximum efficiency for our customers all around the country we believe in American ingenuity and provide our customers with only the best to take quantum leaps. Incremental changes won’t take us where we need to go fast enough. Liberty Scales a company where everyone is a pioneer. We collaborate with the greatest minds including scientists, doctors, designers, coders, and professionals, using innovation and technology to lead the world to new beginnings.
Learn more about our business at: https://libertyscales.com/
Job Type: Full-time
Experience:
• Email Marketing: 3 years (Preferred)
• Creative Suite: 1 year (Required)
Skills:
Email & Rss,Email Marketing,Email Marketing Software
Working conditions:
1000
- Category
Source: guru.com
Add a bid
Similar freelance jobs
$400$25
Possible methods: Email, Telemarketing & Viral Campaigns. I run a same day courier company which operates nationally for companies requiring a rapid collection and delivery service. We operate small vans through to articulated lorries. In light of the Coronavirus, we are considering reaching out to chemical......
4 year ago
$13
I am looking to hire a long-term marketing professional to help me build my start up professional services. I am a solopreneur and need to focus on building my content, so I need a positive, proactive, experienced marketer to help me with all aspects of brand building, including all social media, blogging,......
4 year ago
$65
Our company is looking for an outreach specialist who can help with link building. This may include reaching out to website owners, setting up profiles, submitting content, PR activities and keeping track of all communications/submissions via Google sheets. Our platform is a social media for bikers,......
4 year ago
$184
We are seeking a researcher, likely a recent post graduate or other diligent, intelligent and effective person. They will take a lead from our senior team and seek to find new leads and connections on Linkedin for us to establish sales relationships with through further marketing activities. We are very......
4 year ago
$240
want a backlink from a news media website like Hindustan times, news18, the Hindu and first post. Skills:....
4 year ago
$516
Looking for appointment setting cold callers for a digital marketing agency specializing in HVAC. We pay $15 per appointment set and $400 commission per sale. We are looking for experienced callers. Daily training and a ton of support from the company! Our sister company was ranked in the top 10 in 2019......
4 year ago
$1419
Site is Growthnotes. net (Price will be $3. 90/Month) - at the moment it's $7 but this will be reduced. Please read the website to find out more about the product - which is still being worked on. We will be ready to launch properly in a month or so. In the meantime, we want to find an exceptional marketer......
4 year ago
$387
We are FinTech company and looking for new release of our flagship product. It's a BFSI CRM software with AI advantage. Need someone who can be cost effective to get us featured on top most sites such as Forbes or REUTERS or Bloomberg or entrepreneur or similiar top ranking domains. We want article to......
4 year ago
$114
ONPASSIVE network marketing platform is entirely automated. The moment you sign up to be a founder member of GoFounders ONPASSIVE, the system places you to an existing network of founder members automatically. This network of founder members will already be in the top of the matrix. This will assure......
4 year ago
$252
Hi, my name is Gerald who is an associate for a music management group called Triple dozen Entertainment. We are currently about to launch a single debut for our artist called 'Kaizer'. He is a super talented musician who can play the guitar, songwriter and can also produce his own songs. We need all......
4 year ago
$129
We're a drone service provider looking for an expert appointment setter, preferably with experience on contacting construction/real-estate companies. Clients are based in the Philippines. The script and list of companies with phone number/e-mail address will be provided. We prefer to hire someone who......
4 year ago
$240
I am looking for a freelancer to develop the following marketing assets for an online time accounting system: 1. product promo video 2. Product description 3. Product demo video 4. Product leaflet for promotion Please quote a fixed price with portfolio, if any. Skills:....
4 year ago
SEO Support strategies by understanding keyword priorities and how they integrate into content marketing plans Responsible in link building campaigns in coordination with client goals Reviewing of contents is highly appreciated Provide analysis and recommendations as the program evolves and can be reviewed......
4 year ago
$297
I am looking for someone to work off a pre defined list of dials and contacts to generate interest and meetings for our platform Personify XP. I am looking for this person to be experienced in cold calling and be able to report on updates and any successful meetings generated. Skills:....
4 year ago
$26
We are an Activity & Events company based in Cardiff we have been trading for over 12 years and run Activities & Events for Corporate & large groups throughout the UK. One of our most popular Events is our “Family Fortunes” style Game Show evening which can be viewed at: https://game-show. uk/ Due to......
4 year ago
$204
Looking for someone to assist with our lead generation. We have databases from our system with companies that we deliver into on behalf of existing customers. What we would like is to work on this database by calling, finding out the relevant decision makers names / emails and making contact with them.......
4 year ago
$297
Experienced digital PR professional required to conduct outreach to press, bloggers, influencers etc for international clients. Key Responsibilities: - Outreach: Planning, strategy and implementation. - Assistance in ideation of impactful content ideas for a wide range of clients About You: - Digitally......
4 year ago
$177
Looking for an experienced email marketer to put together an email marketing campaign along with a database of potential clients to send the campaign to. This email marketing would be to help generate more business for an events business. People with experience please apply! Skills:....
4 year ago
$34
I'm looking for a highly skilled telemarketer to cold call data to arrange a meeting or second call to present. We'll be starting with one focus industry. I'm looking for a long term relationship with someone who delivers the qualified leads I'm looking for. - Script and objection handling provided -......
4 year ago
$153
I have a business idea I need to validate quickly and on a tight budget. I need someone to work with me for approximately 2 days to figure out the best way to test / validate the MVP. Skills:....
4 year ago
Drag