Inclusion Logo
Budget
Posted: 5 years ago
Opened
- Description
- Hello, we are forming a non-profit an are looking to have a logo designed. Having an artist render an already developed concept is pretty straight forward. What we are seeking is the development of the logo, as much in concept as the physical creation of the logo. Please read the paragraph below about our organizations roots which will give context to what it is we're looking for.
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TheSymbol.org
The inclusion project was born from a conversation about a trans-gender youth who was suicidal. During a conversation with the counselor, the youth said he had attempted suicide because he didn't belong in this world. That nobody accepted him. Being in high school at the time, he found that nobody accepted him. The counselor said that many people in the world would accept him, but that he just doesn't know those people yet. When this story was relayed to me, I wished that the youth had some way of knowing that many of the people he passed by every day would accept him just as he is. This spawned the idea for a symbol that would stand for inclusion. Someone seeing the inclusion symbol, would, without even exchanging words, know that that person is accepting of them.
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The biggest challenge is that to include something emblematic of a given marginalized group (LGBT for example) would exclude others not specifically symbolized. For example, if you included rainbow colors as part of the logo to symbolize the LGBT community, if you didn't have something symbolizing gender equality or inclusion of those with a mental disability, then you are defacto excluding them. So, we are thinking that this must be a symbol that "looks" to speak about equality without specifically symbolizing a specific group. The rainbow flag for example did not inherently speak to LGBT issues, but the rainbow flag is now internationally knows and recognized as standing for LGBT inclusion and equality.
Our message ultimately is that everyone has the right to live their life as they are. That you may not understand them, but you can acknowledge their right to live the life they want to live and recognize that all of our lives are better when we enrich them with a variety of people. The ultimate goal is that a person seeing the symbol we are developing will know that it stands for inclusion (like mentioned in the introductory paragraph).
Hopefully, this makes some sense. I'd like to know our thoughts an if yo have an idea what the budget might be for the initial concept design and then later for the actual creation of the symbol in a high-res file to be used to create wrist bands, t-shirts, or any other type of product with the logo on it.
Thank you
Skills:
Branding
- Category
Source: guru.com
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