Archive: Performance marketing expert - Mobile Game (3k$-7k$) !!!!
Budget
6450$
per month
Posted: 5 years ago
Closed
- Description
- Hello all,
I am launching a mobile game very soon and I am looking for an advisor to manage my marketing campaigns.
I am willing to pay 150$USD/day for 2 times a week for 6-months ) and I believe you could be a great fit to help me out with this task.
I would require your expertize as of July 10th, 2019, and you are completely free to work remotely and decide your own schedule - The only thing that matters to me is RESULT and the rest is up to you.
As you can imagine, I am currently reaching out and evaluating several digital marketers to find the best marketer that could help me achieve the best results - Therefore I ask you to please answer the following questions so I can gauge your level of expertize in campaign management (preferably for free mobile gaming)
- Deadline: Friday, June 7th by 3:00 PM (PDT).
- Note*: If you don't have time to complete the 3 by tomorrow, try to complete at least one.
Questions:
1. If you were responsible for running a sustainable advertising strategy for a free to play game what key product and campaign metrics would you care about and why?
2. If you have a $100,000 budget allocated to a mobile advertising platform (e.g.Facebook), what are all the tuning parameters that would impact the effectiveness of the money spent? Please define how you would measure ‘effectiveness’, why you chose that definition and how the parameters you’ve chosen would impact your effectiveness metric.
3. You are running multiple campaigns, and are given the daily stats of these campaigns for last month (see csv file for data).
● Please generate a monthly report of campaign performance including the following: ○ Click Through Rate (CTR)
○ Click To Install conversion rate (CTI)
○ Cost Per Install (CPI)
○ Spending
● Do you see any campaigns that need improvement? If so, how would you improve them?
● If you use any data analytics tool (e.g., Excel/Tableau) for the report, please attach your working files.
Thank you,
K.
Skills:
advice/consult and guidance,campaign manager,comma separated values(csv),data analysis,digital marketing,mobile advertising,tableau software
- Category
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